The Daily Life of a Middle-Aged Online Shopper in Another World

Ken’ichi Hamada is a 38-year-old freelance manga artist who returns to his rural hometown and is suddenly displaced by a god into a deep forest in another world. He discovers he can still reach an Earth online shopping site and uses it to source food, tools, and trade goods. After learning the language he opens a stall in Dahlia, selling simple items like clothespins and steel knives, while keeping an Item Box that hides any load. Unwanted attention from local nobles and a kidnapping force his hand when Primura, a merchant’s daughter who buys his wares, is seized by Shaga’s bandits. With gathered allies he rescues her and keeps business steady, then shifts to Astrantia to avoid pressure and secure exclusive supply deals. Beastkin companions and townsfolk fold into his circle as the house fills and his reputation spreads. Rumors that other people from Earth are present make him guard his advantage, because every sale that grows the market also risks exposing the strange route that keeps him supplied.